The kind way to beautiful hair
Our mission was to find a kinder approach to hair, health and environment whilst delivering exceptional hair results.
The beautiful way of OWAY.
Organic Way (OWAY) is the world’s first professional organic hair color, care and styling line with biodynamic, organic and fair trade ingredients.
Oway’s green chemists hand select the highest quality formulations to achieve professional results without the use of common salon toxins.
OWAY HBLEACH BUTTER
The first ammonia free bleaching cream butter based on kukui butter and enriched with a synergy of 3 precious oils.
Kukui Butter – Relieves the scalp, strengthening its defences against aggressive external agents.
Organic Perilla Oil – Protects the scalp with its soothing, de-stressing and calming action. Combats ageing and free radicals.
Biodynamic Lavender Essential Oil – Relieves the scalp, strengthening its defences against aggressive external agents.
Burkina Faso Fair-trade Date Oil – Nourishes, restores bounce and delivers lasting improvement to the structure of the hair fibre.
DOES NOT CONTAIN
AMMONIA / PARABENS / PETROLATUM / PEG-PPG-BG / EDTA / ARTIFICIAL COLORANTS / FRAGRANCE / GMO
Oway Hcolor allows us to achieve exceptional colour results for clients, in a non-toxic salon experience with active botanicals and pure essential oils.
Biodynamic Hibiscus – Strengthens hair’s structure from within. It increases the hair’s shine and leaves it soft and silky.
Organic Perilla oil – It is commonly used in phytotherapy and is soothing and calming. It performs an anti-ageing action.
Cotton Protein – They have a substance giving action, conferring body and structure to the hair. They prevent drying out and perform repair and restoring actions on the hair fibre. Softening and nourishing.
Ethical Date – Nourishing and elasticizing oil that improves the hair fibre structure over time. It prepares the hair for technical services.
DOES NOT CONTAIN
AMMONIA / PARABENS / PETROLATUM / SYNTHETIC FRAGRANCE / ARTIFICIAL COLORANTS
OWAY HAIR CARE
The hair care range are rich in biodynamic active ingredients, using the highest quality formulations to achieve professional results.
Organic Rose – Rich in anti-oxidants, carotenoids, vitamin and phytosterols, it has a stong refreshing and antioxidant action.
Chestnut proteins – They strengthen the hair and add shine, making it healthy and hydrated.
Biodynamic lemon – Adds shine and revitalizes dull – matt hair thanks to the antioxidant properties of vitamin C.
Organic white tea – Rich in polyphenols, it has an anti-ageing action and protects against oxidative stress.
Organic Goji Berries – They revitalise the hair fibre and slow down hair ageing, protecting it from oxidation.
Kakadu Plum – It has detoxifying, anti-ageing and energising properties.
Biodynamic Hazel – Softening and nourishing, it makes the hair fibre soft and manageable.
Organic Honey – Soothing, nourishing and adds shine.
Ethical Murumuru – Rich in hair proteins, it repairs and deeply nourishes dry, brittle and dull hair.
Biodynamic Oat – It gives substance to the hair and has a restructuring action on dry and very dry hair.
Organic Cupuaçu – Nourishing and softening, it adds shine to the hair fibre.
Brazel Nut – ethically produced, rich in water, soluble vitamin A and B, it has an anti-frizz effect on hair, making it shiny and easy to comb.
DOES NOT CONTAIN
SLS & SLES / PARABENS / PETROLATUM / PEGS, PG & BBG / EDTA / SYNTHETIC FRAGRANCE / ARTIFICIAL COLORANTS
for the full list of ingredients click below to learn more...